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Ed Catmull's inspiring book Creativity Inc is a must-read for anyone looking to build a culture of innovation and creativity. Ed Catmull is the co-founder of Pixar Animation Studios and one of the pioneers of the computer animated film industry. We’ll dive into his secrets of managing Pixar, including their effective Braintrust feedback system, their story is king quality mindset undergirding all their creative projects, and their edit relentlessly approach to content. We share inside stories from the development of movies like Toy Story 2 and Ratatouille, and how those lessons around embracing failure can apply to our businesses today. I think anyone who is a fan of Pixar, in the creative business, or in a culture-setting role will enjoy this episode.
Creativity Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration - Ed Catmull & Amy Wallace
